Analytics

Humanizing the digital experience

As part of their digital transformation, leading organizations find unique ways to make customer interactions more meaningful, seamless, and faster.

Leon County Florida saves lives by digitizing hurricane response

The county leveraged GIS technology and dashboards in innovative ways to gather and analyze response data during and after Hurricane Michael, saving lives.

Tech Futures Lab joins AWS Academy

3 fundamentals for supercharging your data strategy

Modern enterprises are swimming in data. How can they turn that data into a business asset and win buy-in from the organization? It takes a bold strategy and attention to the fundamentals, experts say.

NZ businesses ‘reinvent’ themselves in the age of e-commerce

NZ businesses ‘reinvent’ themselves in the age of e-commerce

Queenstown hotel finds hi-tech housekeeping system a competitive advantage

AI helps Land O’ Lakes churn data into sales

The Fortune 500 dairy giant is leveraging data and artificial intelligence to optimize pricing, target sales, and forecast future demand.

What I learned from being ‘customer zero’

What it takes to provide best-in-class customer experience

By integrating marketing automation technology and customer contact center systems, companies get a 360-degree view of the customer experience (CX), allowing them to more easily improve it.

United goes digital to ease overbooked-flight aggravation

The airline's Volunteer Solicitation Program leverages automation, data analytics, and gamification to boost customer satisfaction when flights are overbooked.